Product DescriptionStrategic Management of Technological Innovation, 3e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling’s approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as [...]
Posts Tagged ‘Strategic’
Strategic Positioning in the Oil Industry: Trends and Options
June 24th, 2010 
Marketing Expert Product DescriptionThis volume presents papers drawn from ECSSR Second Annual Energy Conference entitled Strategic Positioning in the Oil Industry: trends and Options, held in Abu Dhabi on 26-27 October 1996. The work highlights and investigates the changes which are occuring in the demand structure for oil, changes that will have far-reaching consequences for oil producers, [...]
Strategic Planning Plus: An Organizational Guide
June 24th, 2010 Marketing Expert Product DescriptionUsing fresh ideas with proven methods, Strategic Planning Plus promotes an ethical, holistic approach to the subject of strategic planning. Building on Peter Drucker’s dictum that selecting the right job is more important than doing the job right, this book provides a practical guide to defining what should be accomplished, and defining solutions and [...]
The Strategic Plan Workbook
June 23rd, 2010 Marketing Expert Product DescriptionAt last, a truly practical guide that gives you everything you need to develop and implement your strategic plan: * 2 strategic workshop formats to follow; * 7 straight-forward steps; * 8 proven decision-making techniques; * 8 critical implementation approaches; * 12 key strategic questions; * 17 practical information-gathering tools. ‘The Strategic Planning Workbook’ [...]
Strategic Organizational Change: Building Change Capabilities in Your Organization
June 23rd, 2010 Marketing Expert Product DescriptionThis book provides a practical, action-oriented approach that enables leaders to both successfully navigate opportunities and to build long-run change capabilities. It covers strategic drivers, building commitment, leveraging existing assets, navigating politics and emotions to change, implementation and creating ongoing learning and offers a unique value proposition that integrates and extends leading edge thinking…. [...]
Posted in Books 
Tags: Building, Capabilities, Change, Organization, Organizational, Strategic 
5 Comments »Strategic Integration
June 23rd, 2010 Marketing Expert ISBN13: 9780471958062 Condition: USED – VERY GOOD Notes: Product DescriptionThe Wiley Strategic Management Series aims to illustrate the ‘best in global strategic management for academics, business practitioners and consultants. This book addresses some of the most significant issues currently facing business strategists, including restructuring and reorganization, global competition, strategic change, and organizational learning. These issues [...]
Strategic Guide to International Trade
June 23rd, 2010 Marketing Expert Product DescriptionThis important new publication is aimed at senior executives and finance directors in leading and middle ranking companies across the developed world. It provides a clear and accessible survey of the new world trading order post GATT and NAFTA, and a definitive guide to best practice in all aspects of managing international trade. This, [...]
Strategic Decision Making: A Best Practice Blueprint
June 23rd, 2010 Marketing Expert Product DescriptionWhy are large organisations, including household names, sometimes accused of ‘losing the plot’ in their business strategy? Why do organisations fail to exploit new opportunities such as that presented by Dyson’s innovative vacuum cleaner design? Why were funds poured into the UK Dome and the City of London Taurus computer project when it was [...]
Strategic Alliances in Biotechnology and Pharmaceuticals: Sources and Strategies for Alliance Formation in a Global Industry
June 23rd, 2010 Marketing Expert Product DescriptionA new look at the economic forces through network economies that are behind the formation of strategic alliances in globally operating biotech-pharma industries. The book uses a methodological framework to show the inherent structural and strategic factors that facilitate alliance formation in the healthcare industry. … More >> Strategic Alliances in Biotechnology and Pharmaceuticals: [...]
Posted in Books Tags: Alliance, Alliances, Biotechnology, Formation, Global, Industry, Pharmaceuticals, Sources, Strategic, Strategies Comments OffStrategic Acquisitions: A Guide to Growing and Enhancing the Value of Your Business
June 23rd, 2010 Marketing Expert Product DescriptionStrategic Acquisitions: A Guide to Growing and Enhancing the Value of Your Business is for business managers, rather than “deal makers”, and explains why strategy, people, and financial performance are the keys to successful acquisitions. This book will show business managers how to identify a viable acquisition, how to evaluate the likelihood of a [...]
